Einsichtnahme "Einführung ins Marketing" aus dem Sommersemester 2020 Weitere Informationen zur Einsichtnahme und den Terminen finden Sie hier. (Klausurtermin 03.06.2020) Read more
Record sales in spite of lock down [Rekordumsatz trotz Lockdown] Florian Kolf of the German business daily Handelsblatt quotes Werner Reinartz about the challenges of stationary… Read more
Exam Inspection Marketing V - MPM/CRM - Exam Dates February 12, 2020 + June 3, 2020 Registration period will be open from January 11 - 19, 2021, 12:00 pm Read more
Exam Inspection Marketing III - Service and Media Marketing - Exam Date September 8, 2020 Registration period is open from January 11 - 19, 2021, 12:00 pm Read more
Exam Inspection Methods and Concepts of Marketing Mix Management (SM Marketing) Registration period is open from January 11 - 19, 2021, 12:00 pm Read more
Exam inspection of the course "Pricing" Inspection of the exam results of the course "Pricing" (exam dates: December 5, 2019 and February 18, 2020) Read more
Interview regarding the Retail-lockdown in Germany Prof. Reinartz gave an interview in the Tagesspiegel about the implications of the lockdown in the German retail trade (… Read more
Exam inspection of the course "Introduction into Marketing" Inspection of the exam results of the course "Introduction into Marketing" (exam dates: December 7, 2019 and June, 2,… Read more
Exam inspection of the course "Sustainability in Marketing and Consumer Behavior" Inspection of the exam results of the course "Sustainability in Marketing and Consumer Behavior" (exam dates May, 19,… Read more
Exam inspection of the course "Brand Management" Inspection of the exam results of the course “Brand Management” (exam dates: May 27, 2020 and September 23, 2020) Read more