Denish Shah
About
Dr. Shah is the Barbara and Elmer Sunday Professor and Associate Professor of Marketing, Founding Director of the Social Media Intelligence Lab, and Executive Director of the Marketing RoundTable at Georgia State University. His research focuses on issues that lie at the intersection of marketing strategy, new technologies, and/or social impact of marketing. His research has been published in top journals such as the Journal of Marketing Research, Harvard Business Review, Marketing Science, Journal of Marketing, Sloan Management Review and several other outlets. He is the co-editor of the Handbook of Research on Customer Equity in Marketing.
Dr. Shah’s research has been a finalist or winner of nine best paper awards (including the MSI-Paul Root Award, ISMS Practice Prize, and the Robert D. Buzzell Award) and three dissertation-based awards. He is a 2015 MSI Young Scholar and recipient of seven teaching excellence awards. In 2018, he was awarded the Varadarajan Award that recognizes a top marketing professional for the overall impact on marketing strategy and research. Dr. Shah has a PhD in Marketing from the University of Connecticut, USA; MBA from Ecole des Ponts Business School, France; Bachelor of Engineering from Mumbai University, India.
Contact information
Denish Shah
Georgia State University
shah
gsu.edu