Prof. Werner Reinartz and Dr. Nico Wiegand published an article in the November issue of the German Harvard Business Manager on how to introduce price differentiation without alienating consumers [Was sind faire Preise?].
Prof. Werner Reinartz and Dr. Nico Wiegand published an article in the November issue of the German Harvard Business Manager on how to introduce price differentiation without alienating consumers [Was sind faire Preise?].