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M. Sc. Denise Küpper

Research Interests

  • Serious games
  • Employer branding
  • Digital branding

Curriculum Vitae

Denise Küpper is a doctoral student at the Department of Marketing and Brand Management since August 2015. She attained her bachelor's and master's degree in business administration from the University of Cologne, where she majored in marketing. During the course of her master studies, she spent an exchange semester at the Rotterdam School of Management, Erasmus University, in the Netherlands.

Responsibilities

Administrative Responsibilities

  • Contact person for the Center for Crediting Foreign Examinations

Teaching Responsibilities

  • Exercise of the master course "Brand Management" (summer semester)
  • Supervision of topics in master seminars and business projects (winter semester)
  • Supervision of bachelor and master theses