The new issue of the Marketing Intelligence Review has been published. This new issue on the subject of "Digital Transformation" has been edited Professors Srini Reddy (Singapore Management University) and Werner Reinartz (University of Cologne).
The new issue of the Marketing Intelligence Review has been published. This new issue on the subject of "Digital Transformation" has been edited Professors Srini Reddy (Singapore Management University) and Werner Reinartz (University of Cologne).